I recently designed the website for Cake & Sugarcraft Classes, a thriving business in Cheltenham that specialises in cake decorating courses tailored to all experience levels. The design approach focused on delivering an engaging, visually appealing platform that clearly showcases the full range of courses, from beginner-friendly sessions covering basic techniques to advanced workshops in sugarcraft and fondant artistry. A clean, intuitive layout ensures effortless navigation, making it easy for users to browse offerings and book classes while reflecting the creative and artistic spirit of the brand.
web design for cake classes cheltenham
A key highlight of the website is the feature on Jan McLean, the lead instructor with over 20 years of professional cake artistry experience. I structured the site to not only spotlight her expertise but also cultivate a warm, welcoming tone that encourages potential students to explore and register for classes. To boost the site’s online visibility, I integrated an SEO strategy around targeted keywords such as “Cake classes Cheltenham,” driving increased traffic and improving search engine rankings.
web design for cake classes cheltenham 2